
FLUORESCENCE
Fluorescence is your diamond's hidden glow. Under ultraviolet light, some diamonds emit a soft, magical color—like a secret sparkle waiting to be revealed.
Uncover the brilliance of diamonds! From the 5C's to lab-grown vs. natural, we've got it all. Explore dazzling shapes, compare prices, and use our on-hand generator to bring your dream diamond to life. Your ultimate guide starts here!

Uncover the brilliance of diamonds! From the 5C's to lab-grown vs. natural, we've got it all. Explore dazzling shapes, compare prices, and use our on-hand generator to bring your dream diamond to life. Your ultimate guide starts here!

Understanding a diamond's beauty begins with the 5Cs. The 5Cs - Cut, Color, Clarity, Carat, and Certification - form the foundation of diamond quality. At Bravo Jewellers, North County San Diego's trusted diamond experts, our GIA-trained gemologists guide you through each factor, helping you recognize what defines a diamond's brilliance, sparkle, and lasting value.
A diamond’s cut is what gives it its brilliance. It determines how light enters, reflects, and sparkles. A well-cut diamond maximizes light return, creating unmatched fire and brilliance. If cut too deep, light escapes from the sides, making the diamond appear smaller. If too shallow, light is lost through the bottom, dulling its sparkle.
For the most breathtaking shine, prioritize Excellent or Ideal cut grades. A well-cut diamond outshines a larger one with a poor cut, proving that brilliance is everything. Explore different cut grades to see the impact firsthand.

WHAT WE DO

The most popular diamond shape, the round brilliant is designed for maximum sparkle. With 58 precisely cut facets, it reflects light beautifully, creating unmatched brilliance. If you want the ultimate sparkle, this is the perfect choice.

When buying a radiant cut diamond it is recommended that you try to purchase one within the ratio of 1.5 as this will result in the greatest sparkle. It has, however, become more and more popular over recent years to have a squarer shape which would obviously take the ratio down nearer to one.

Two diamonds, two different journeys. Natural diamonds are formed deep within the earth over billions of years, while lab-grown diamonds are created using cutting-edge technology. Both offer stunning beauty, but the right choice depends on what matters most to you.
created by nature
holds resale better
billions of years to form
rarity & demand rises cost
harder to find
minor imperfections

40-60% less
fewer inclusions
same brilliance
no resale
mass-produced
lacks natural heritage

WHERE DIAMONDS SHINE BRIGHTER

Fluorescence is your diamond's hidden glow. Under ultraviolet light, some diamonds emit a soft, magical color—like a secret sparkle waiting to be revealed.

Symmetry is all about precision. Think of your diamond as a perfectly balanced snowflake, where every facet aligns in harmony, enhancing its brilliance.

Polish is the final touch, like a flawless glass surface. A well-polished diamond allows light to glide effortlessly, creating a mirror-like shine.

Think of treatment as enhancements made to a diamond, like laser drilling to remove inclusions or filling fractures with glass. While it improves appearance, it can affect durability and resale value—so it's important to know what you're buying.

Cut quality determines how well a diamond interacts with light. The precision of angles and proportions creates the fire, brilliance, and scintillation that make a diamond truly exceptional.

Proportions are the mathematical relationships between a diamond's dimensions. Perfect proportions ensure optimal light performance, creating that mesmerizing sparkle.

The girdle is the narrow band around the diamond's widest part. Its thickness affects both durability and appearance, making it an important factor in diamond evaluation.

The culet is the small facet at the bottom tip of a diamond. A well-cut culet prevents chipping while maintaining the diamond's ability to reflect light beautifully.
GIA-TRAINED GEMOLOGISTS
ETHICALLY SOURCED DIAMONDS
FAIR & TRANSPARENT PRICING
LIFETIME SERVICE & CARE
FINANCING AVAILABLE




Our gem specialists are here to guide you every step of the way - from understanding diamond quality to finding the perfect piece for your style and budget.

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Whether you’re starting a custom design or need a simple repair, we’re here to help by appointment or walk-in.
